Advertising with The Gazette News Nigeria
Last updated on: Monday, 09 June 2025
Tell Your Brand Story to Africa’s Influencers and Decision-Makers
For over five years, The Gazette News Nigeria Limited has been a trusted voice in independent journalism, delivering impactful news and insights across Nigeria, Africa, and beyond. Founded on May 11, 2019, and headquartered in Abuja, Federal Capital Territory, with an operating office in Jimeta-Yola, Adamawa State, we connect brands to an engaged audience of affluent, influential, and educated readers through our multi-platform offerings: www.thegazette.com.ng, The Gazette Nigeria ePaper, The Gazette Nigeria Print, and our community-focused events and initiatives.
Our mission is to inform and inspire through authoritative, unbiased reporting. We offer innovative advertising and marketing solutions to help your brand shape the narrative of Nigeria’s and Africa’s future. Partner with us to reach decision-makers, professionals, and thought leaders who trust The Gazette Nigeria for credible news and analysis.
Why Advertise with The Gazette Nigeria?
- Trusted Authority: As an independent Nigerian media outlet, we uphold the principles of truth, fairness, and journalistic integrity, earning the trust of our readers since 2019.
- Engaged Audience: Our readers include business leaders, policymakers, professionals, and affluent consumers across Nigeria and the African diaspora, with a monthly reach of millions via our website, ePaper, and print editions.
- Multi-Platform Reach: Connect with audiences through our digital platforms (website, mobile app, social media), print products (daily and weekly editions), and high-impact events.
- Data-Driven Insights: Leverage our proprietary audience insights to target your campaigns effectively, ensuring maximum return on investment (ROI).
- Award-Winning Storytelling: Our branded content team, Gazette Studio, crafts compelling narratives that resonate with readers while aligning with your brand’s goals.
Our Products
Digital Advertising
Reach our global and regional audience through www.thegazette.com.ng, which attracts millions of monthly page views and active users. Our digital solutions include:
- Banner Ads: High-visibility placements across our website and mobile app, available in standard and rich media formats (e.g., video, interactive ads).
- Programmatic Advertising: Access our premium inventory through direct orders or programmatic platforms for precise audience targeting.
- eNewsletters: Engage our highly educated and affluent subscribers via targeted eNewsletters, delivered daily or weekly to their inboxes.
- Social Media: Amplify your message on our official social media channels, reaching engaged followers across platforms.
Key Stats:
- Monthly Website Page Views: 10M+ (estimated across all platforms)
- Average Session Duration: 3+ minutes
- International Users: Significant reach in the African diaspora and global markets
Print Advertising
The Gazette Nigeria Print Service is a leading choice for reaching Nigeria’s influential readership. Our print products include:
- Daily Edition: Comprehensive news, analysis, and features covering Nigeria, Africa, and the world.
- Weekly Special Editions: In-depth coverage of lifestyle, business, finance, and education.
- Advertorials and Special Features: Showcase your brand with custom content in print, designed to engage our readers.
Key Stats:
- Print Readership: 100,000+ (estimated daily circulation)
- Reader Demographics: 60% aged 30+, 70% hold university degrees, 50% are professionals or executives
Branded Content with Gazette Studio
Gazette Studio, our award-winning branded content division, combines journalistic expertise with marketing insight to create multi-platform storytelling that drives engagement. Services include:
- Articles and Series: SEO-optimized articles, infographics, and multimedia content published on our platforms.
- Videos: High-quality video content, from interviews to narrative-driven campaigns, shared across digital and social channels.
- Microsites: Dedicated branded landing pages to immerse readers in your story.
Case Study: A leading Nigerian bank partnered with Gazette Studio for a video-led campaign profiling entrepreneurs, resulting in a 25% increase in brand engagement among our business readers.
Events and Initiatives
The Gazette Nigeria hosts impactful events and community initiatives to connect brands with audiences in meaningful ways. Opportunities include:
- Flagship Conferences: Sponsor our annual Africa Business Summit or Education Forum to engage with industry leaders and policymakers.
- Community Programmes: Support initiatives like our Youth Empowerment Series, aligning your brand with social impact.
- Custom Events: Collaborate with us to create bespoke events tailored to your brand’s objectives.
Case Study: A telecommunications company sponsored our 2024 Digital Inclusion Summit, gaining visibility among 5,000+ attendees and extensive media coverage.
Our Audience
Our readers are Nigeria’s and Africa’s influencers, including:
- Business Decision-Makers: Executives, managers, and entrepreneurs in sectors like finance, technology, and energy.
- Affluent Consumers: High-income individuals seeking lifestyle, travel, and luxury products.
- Educated Professionals: University graduates and thought leaders in policy, academia, and industry.
- Global Diaspora: African communities worldwide, particularly in the UK, US, and Canada, who engage with our digital platforms.
Demographics:
- 66% hold university degrees
- 50% are professionals, managers, or executives
- 40% aged 25–44, 30% aged 45–64
Data-Driven Solutions
Our proprietary audience insights platform, Gazette Insights, empowers advertisers with:
- First-Party Data: Precise targeting based on reader behavior and preferences.
- Brand Safety Tools: Customizable contextual and keyword targeting to ensure your ads appear in the right environment.
- Performance Analytics: Real-time campaign reports to optimize ROI.
Advertising Specifications
- Digital Ads: Common sizes include 300x250, 728x90, and 160x600 pixels; file formats: JPG, GIF, HTML5; max file size: 200KB.
- Print Ads: Full-page (W 325mm x H 540mm), half-page, quarter-page, and custom sizes available. Contact us for detailed specs.
- Submission Deadlines: Digital ads: 3 business days prior; print ads: 5 business days prior. Cancellations must be submitted in writing before deadlines.
For a full rate card or detailed specifications, contact advertising@thegazette.com.ng.
Terms of Business
All advertisements are subject to The Gazette Nigeria’s Terms and Conditions. Key points:
- We reserve the right to reject or amend ads if deemed necessary, without liability for non-publication or changes.
- Advertisers are responsible for ensuring ad content complies with Nigerian laws and regulations.
- Rates and classifications may be adjusted without prior notice.
Our Work
Recent campaigns include:
- Telecom Nigeria – Digital Future: A microsite and video series promoting digital inclusion, reaching 1M+ online users.
- Luxury Brand – Lifestyle Feature: A print and digital advertorial in our weekly lifestyle edition, driving a 15% increase in brand awareness.
- NGO Partnership – Youth Initiative: Event sponsorship and branded content for a youth empowerment programme, engaging 10,000+ participants.
For more examples, visit www.thegazette.com.ng/advertising-work.
About The Gazette Nigeria
Headquartered in Abuja and operating from Jimeta-Yola, The Gazette News Nigeria Limited is a leading media company known for independent, authoritative journalism. Since 2019, we have covered Nigeria and Africa with depth and nuance, earning trust from readers and advertisers alike. Our digital transformation has expanded our global reach, making us a trusted partner for brands seeking to connect with Africa’s future.
Contact Us
Ready to tell your brand story? Our advertising team is here to create tailored solutions for your marketing goals.
- Email: advertising@thegazette.com.ng
- Phone: +2348035086178
- Address: The Gazette News Nigeria Limited, 2 K24 Udi Hill Close, Karewa GRA, Jimeta-Yola, Adamawa State, Nigeria
- Hours: Monday to Friday, 9:00 AM – 5:00 PM WAT
Connect with us on social media for the latest advertising trends and opportunities. Links available at www.thegazette.com.ng.
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The Gazette News Nigeria Limited
Website: www.thegazette.com.ng
Empowering brands to shape Africa’s story.